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Peter TasalaSep 26, 2023 10:53:01 AM3 min read

How to improve Data Governance? Playbook for Managing Data as an Asset

In a world of digital interactions, managing data as a valuable asset is not just beneficial—it’s a must. For organizations starting their journey with limited data governance maturity, this playbook offers a structured approach for elevating your data governance game, unlocking insights and boosting growth.


1. Assess & Define:
  • Current State Assessment: Evaluate your current state of data governance, identifying gaps, challenges, and opportunities for improvement.
  • Vision & Objectives: Define a clear vision and set achievable objectives aligning with organizational goals and data needs.
  • Scope & Prioritization: Identify the scope of data governance initiatives and prioritize efforts based on impact and feasibility.

2. Establish Roles & Responsibilities:
  • Data Owners: Identify and assign Data Owners who have overall accountability for the data within their domain. They will define the quality and security requirements, ensuring the data meets the organizational standards and compliance.
  • Data Stewards: Appoint data stewards within each department responsible for data quality, metadata management, and data protection.
  • Data Governance Council: Form a cross-functional Data Governance Council responsible for steering initiatives, resolving issues, and ensuring alignment with organizational strategy.

3. Develop Policies & Procedures:
  • Data Quality Standards: Develop and enforce data quality standards to ensure accuracy, consistency, and reliability of data.
  • Data Security & Privacy Policies: Implement robust security and privacy policies to protect sensitive data and comply with relevant regulations.

4. Implement Tools & Technology:
  • Data Cataloging: Utilize data cataloging tools to inventory and classify data assets, enabling easy discovery and access.
  • Data Quality Tools: Implement tools to monitor, clean, and enrich data, ensuring it meets the defined quality standards.

5. Educate & Communicate:
  • Training & Awareness: Conduct training sessions and workshops to educate employees on the importance of data governance and their roles in maintaining data integrity.
  • Communication Plan: Develop a communication plan to keep stakeholders informed about progress, changes, and best practices.

6. Monitor & Measure:
  • KPIs & Metrics: Define and monitor Key Performance Indicators (KPIs) and metrics to evaluate the success and effectiveness of data governance initiatives.
  • Continuous Improvement: Regularly review performance, identify areas for improvement, and adjust strategies and processes accordingly.

7. Foster a Data-Driven Culture:
  • Data Literacy: Promote data literacy across the organization, encouraging employees to leverage data for informed decision-making.
  • Reward & Recognition: Recognize and reward teams and individuals who contribute significantly to improving data governance and fostering a data-driven culture.



Elevating data governance maturity is a journey, not a destination. But you have to start from somewhere, right? By following this structured playbook, organizations can systematically enhance their data asset management, unlocking the full potential of their data, driving innovation, and achieving strategic goals. Start the journey, and let data be your North Star to a brighter, more informed future!

At Vidalico, we get it — data governance is the unsung hero of nailing data management! It’s all about keeping our data accurate and reliable so we can make the most out of it. We’re all in on ensuring top-notch data quality, letting businesses have real, insightful "chats with their data." This way, uncovering golden nuggets of insights and making game-changing decisions becomes second nature. And let’s be real, getting to know our customers on a deeper level? That’s the real win! So, here’s to making data governance the rockstar it deserves to be!

We are passionate about helping you to manage your data better, as this will help you to understand your customers too! The mission of our Analytics Advisory Services is to guide organizations on their data management journey.

Together, let's harness the power of data !

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Peter Tasala

As Data Strategist at Vidalico Digital, he is a hands-on problem solver and turnaround manager with over 20 years of experience in data analytics and digital transformation.