As a business you probably wonder at which point you should include event marketing in your strategy. Does it add or bring anything to your business? If you ask yourself at least one of these questions you’re probably like me. I’m not going to go into.

No matter the industry you work in, there are probably a few notable events you consider a “must.” Everyone is there and you can’t miss it! Then there are the more general events you also need to attend simply because of the buzz or the event’s.