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Chat with your Data - Power of Conversations - Data Democratization - Self-Service Analytics
Peter TasalaJun 2, 2023 8:08:57 AM3 min read

The Power of Conversations: Why should you CHAT WITH YOUR DATA?

Revolutionising the Way We Analyse and Understand Information

In the fast-paced and data-driven world we live in, organisations are constantly seeking more and more innovative ways to extract valuable insights from their vast amounts of information. Traditional methods of data analysis usually involve manual sifting through data, which is time-consuming and labor-intensive. However, with the advent of conversational interfaces, such as chatbots or natural language processing (NLP) tools, interacting with data has become more intuitive and efficient. In this blog post, we will explore the advantages of chatting with data and how it revolutionises the way we analyse and understand information.


  • Real-time insights: One of the main advantages of having a conversation  with data is the ability to obtain immediate insights and answers to your questions. Instead of spending hours or days manually combing through data, you can now quickly access relevant information by asking questions in a conversational manner. This real-time feedback allows for agile decision-making and empowers users to act upon insights promptly.
  • Natural language understanding: As chatting with data leverages natural language understanding, it enables users to interact using their everyday language. It's like having a conversation with a human, where you can ask questions, seek clarification, and receive responses in a way that feels more intuitive and comfortable. This eliminates the need for specialised technical skills, making data analysis accessible to a wider audience within an organisation.
  • Intuitive exploration: Conversational interfaces provide an intuitive way to explore data. Users can ask questions, refine their queries, and navigate through different dimensions or variables seamlessly. This interactive experience makes it easier to uncover patterns, trends, and even relationships hidden within the data. By simply conversing with the data, users can dynamically adjust their analysis and explore various angles of inquiry.
  • Contextual understanding: When interacting with data through conversations, users can provide context and clarify their queries in real time. This contextual understanding ensures that the analysis is accurate and aligned with the user's intentions. By refining queries on the fly and incorporating additional information, users can gain deeper insights and make more informed decisions based on a comprehensive understanding of the data.
  • Iterative analysis: The conversational nature of interacting with data allows for an iterative analysis process. As users explore the data and gain insights, they can refine their questions, modify their queries, and delve deeper into specific areas of interest. This iterative approach facilitates a deeper understanding of complex datasets, enabling users to uncover new insights and refine their analysis iteratively.
  • Collaboration and knowledge sharing: Chatting with data promotes collaboration within teams. Multiple users can interact with the data simultaneously, ask questions, and share insights. This fosters a collaborative environment where team members can work together to gain insights, validate findings, and collectively generate a deeper understanding of the data. The ease of collaboration enhances knowledge sharing and leads to more effective decision-making processes.

In summary, chatting with data is a powerful approach that unlocks the true potential of data analysis. By providing real-time insights, leveraging natural language understanding, enabling intuitive exploration, offering contextual understanding, promoting collaboration, and supporting iterative analysis, conversational interfaces empower users to interact with data in a more human-like and efficient manner. As organisations embrace this technology, they can extract deeper insights, make better decisions, and drive innovation in the rapidly evolving data landscape.

Say Bye to report development

If you're interested in learning how to (finally) be able to implement a data-driven culture, enable data democratisation, and start exploring your data in a conversational manner, contact us today and book a free demo to see CHAT WITH YOUR DATA™ in action!


Peter Tasala

As Data Strategist at Vidalico Digital, he is a hands-on problem solver and turnaround manager with over 20 years of experience in data analytics and digital transformation.